![]() | Chapter 2 The Video Vicarage Prime Time Preachers: The Rising Power of Televangelism | ![]() |
THE TEACHERS
Some religious broadcasters prefer teaching to preaching. Most who go this
route sit quietly on sets, living-room style, and teach Bible lessons or discuss
how one may live the religious life. There is some entertainment, but usually
not much more than a couple of musical numbers by a bright-eyed group of young
people, just to warm up the audience for the lesson that follows.
Richard De Hann and Paul Van Gorder
"Day of Discovery" is a direct descendant of one of radio's oldest
continuous religious programs, "The Radio Bible Class." Pioneer
evangelical broadcaster M. R. De Haan taught daily on "The Radio Bible
Class" for many years. When the program went to television in 1968, it
became "Day of Discovery." Richard De Haan, son of the founder, is
one of the two principal teacher-speakers. Paul Van Gorder is the other.
The program opens with a musical number or two by the "Day of Discovery" singers, usually videotaped in Florida's colorful Cypress Gardens, and then Richard or Paul gets down to the
Frank Pollard
Frank Pollard is the teacher on the Southern Baptist study program "At Home
with the Bible. " As with others in this genre, entertainment is limited to a
musical number or two. The set looks like a living room, and the cast has the
casual appearance of a family. It's low-key, informal education, designed to
appeal to the surprisingly large number of Americans who have a serious interest
in Bible study. The Baptists don't buy time for the program; it is seen on
sustaining or free time. Nor do they solicit funds on the air. As for "Day of
Discovery," if you write for their Bible study materials, you'll receive them
free of charge, and the appeal for financial contributions is low-key. A typical
appeal, at the conclusion of a letter that makes no mention of money, reads as
follows: "Please keep praying for us and for the support that makes our
ministry possible." Of course, a pre-addressed envelope is enclosed in case
you want to do more than pray.
![]() | Chapter 2 The Video Vicarage Prime Time Preachers: The Rising Power of Televangelism | ![]() |