University of Virginia Library


Mainline Protestant and Catholic groups once dominated the air time networks had set aside for religious broadcasting. But that was before the televangelists came along and offered local stations handsome rates for Sunday morning "ghetto" time. Robert Schuller, whose Garden Grove Community Church is affiliated with the Reformed Church in America, is the only mainliner on the marquee of religious broadcasting. His denomination, however, does not sponsor his broadcasts. Like the organizations of the other televangelists, his "Hour of Power" pays for air time on every station on which the program appears.