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 | The Cavalier daily Friday, February 11, 1972 |  |
Although we realize the
great contribution Barry
Parkhill as made to Virginia
sports, we feel that the
exploitation of his image has
gone too far.
While Barry Parkhill post
cards were novel at best, the
"Barry Parkhill for President"
bumper stickers were
thoroughly distasteful. But the
latest attempt to capitalize on
the Cavalier star's popularity,
a record soon to be cut, titled
"Mr. B.P.," is degrading both
to the University and to the
basketball team.
Everybody is ecstatic about
the number six ranked "Hoos,"
and we are no exceptions. But
enthusiasm should not be
confused with crass
commercialism, and the various
articles of Parkhill
Paraphernalia overstep the
bounds of enthusiasm.
David A. Peifly
David S. Hecht, Jr.
David I. Zolet
Thomas Hall
Edward Berdick
Richard Hafter
Kirk Story
Wayne Peck
Charles Wolf
(We share your distaste for
the bumper stickers, post cards,
and, most of all, the record.
However, we see these ventures
not as just crass commercialism,
but also as an effort to
boost Parkhill's campaign for
All-American recognition.
Despite the benefit arising
from these publicity
campaigns, we encourage the
athletic department to let Mr.
B.P. concentrate on avoiding
10-point games and near-defeats
rather than on pre-game
publicity.
—Ed.)
| The Cavalier daily Friday, February 11, 1972 | |